Marc O’Polo is a modern casual brand in the premium lifestyle segment with fashion made of mainly natural fabrics. The keywords “Natural”, “Simplicity”, “Quality”, “Personality” and “Innovation” reflect the values of the company and the collection. The Fall / Winter 2010 / 11 Collection strongly relates to the roots and the typical characteristics of the premium casual brand again: classic looks, tradition and real values. The key looks for women go from casual and spacious bags, partly equipped with an extra strap for wearing across, and shopper bags to classic handbags and small shoulder bags with sporty details. The highlights of the collection for men are messenger bags in different sizes made of vegetable-tanned calf leather and washed leather. The look is robust and individual. Briefcases and fashionable shopper bag styles are casual and unconventional. The collection is completed by a spacious weekender bag made of washed leather.