Marc O’Polo is a modern casual brand in the premium lifestyle segment with fashion made of mainly natural fabrics. The keywords “Natural”, “Simplicity”, “Quality”, “Personality” and “Innovation” reflect the values of the company and the collection. The Fall / Winter 2010 / 11 Collection strongly relates to the roots and the typical characteristics of the premium casual brand again: classic looks, tradition and real values. The highlights of the women’s collection are satin stainless steel cases with high-quality leather and stainless steel watchstraps, partly with folding clasps. The watches become unique with colourful designs on the faces. The key looks for men are sporty chronographs with mostly matt-finish cases. Textile straps enhance the retro style of the watches. As a special highlight, matching watches for him and her are also offered.